XTB Signs Zlatan Ibrahimović as New Brand Ambassador

XTB signs a sponsorship agreement with legendary footballer Zlatan Ibrahimović, who recently retired from the sport. As part of this partnership, XTB will launch a new marketing campaign featuring Ibrahimović, accompanied by a fresh tagline: “Where your money works.” XTB has rapidly emerged as one of the world’s largest online brokers, particularly dominant in Poland and Central Europe.

The company has seen its shares rise over 50% in 2024, although they have dipped approximately 20% since hitting a peak in late May, following a significant stock sale by founder Jakub Zablocki.

Szymon Szymański, XTB’s Chief Growth Officer, shared his enthusiasm about the partnership on social media. He announced that a new advertisement featuring Ibrahimović will premiere tonight during a charity ad block on TVP. This commercial marks a pivotal moment for XTB, as it introduces a new brand ambassador and aims to reshape the company’s market positioning. Having been with XTB for over five years, Szymański expressed his excitement about the company’s future. “Expanding our product offering has transformed us into a true investment app,” he stated.

XTB Signs Zlatan Ibrahimović as New Brand Ambassador

The collaboration with Ibrahimović is significant for Szymański, a football enthusiast himself. The new campaign aims to cater to a broad audience, emphasizing that XTB is a platform for effective money management regardless of users’ risk tolerance or market experience. “We believe that achieving appropriate investment results is only possible when we take advantage of the myriad opportunities offered by financial markets,”

Szymański added, stressing the importance of diversification and risk management. This partnership with Ibrahimović elevates XTB’s visibility and aligns with the company’s commitment to making investment accessible and engaging for everyone. The collaboration is poised to resonate well with football fans and potential investors, setting the stage for an exciting future.

Getting to Know the Stock Broker    

• XTB is a top global brokerage for Forex and CFDs.    
• The FCA and KNF regulate it.    
• Known for reliability and excellent customer support.    
• Features the advanced xStation five trading platform.    
• Also, it offers extensive educational resources and research.    

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