eToro Launches AI-Powered App for Investors

eToro strengthened its AI-driven investing ecosystem with new technology enhancements, reflected in its AI-Powered App Investors initiative. The launch introduces a range of new features, including agentic trading capabilities, sub-accounts, a desktop platform for active traders, expanded crypto self-custody tools, and a growing marketplace for third-party applications. At the heart of the new mobile experience is Tori, eToro’s proactive AI agent. 

The company designed Tori to deliver timely portfolio insights, market signals, and explanations behind price movements, without requiring investors to search for information actively. Moreover, users can access Tori through WhatsApp and Apple Watch, allowing them to monitor investments and react to market developments without opening the main application. According to eToro, the rebuilt app offers faster performance, improved personalization, clearer portfolio views, richer asset pages, advanced charting tools, and enhanced customization options. 

In addition, investors can now create sub-accounts dedicated to specific financial goals such as retirement planning, home purchases, or saving for a child’s future, making portfolio management more organized and flexible. The company also introduced eToro Edge, a new desktop platform designed for active traders. The platform provides professional-grade charting and analytics tools intended to support more advanced trading strategies. 

eToro Launches AI-Powered App for Investors

Furthermore, eToro revealed agent-powered portfolios, enabling investors to build or copy AI-driven trading agents that can operate continuously within dedicated sub-accounts while remaining under the investor’s control. Meanwhile, the company announced further expansion of its App Store, which offers access to trading and analytics applications developed by partners, developers, quantitative analysts, and independent creators.

Through the Builders’ Portal, developers can also gain structured access to APIs and additional development resources. For cryptocurrency investors, eToro introduced instant self-custody wallets powered by Zengo technology. The feature allows users to create secure digital wallets directly through Tori, providing direct ownership of digital assets and access to decentralized finance services without requiring a separate application. 

Commenting on the launch, eToro Co-founder and CEO Yoni Assia said, “Our AI is built on the real decisions and track records of millions of investors. By bringing AI and our community together, we’re helping people invest with greater knowledge and confidence.” The company also revealed a refreshed brand identity featuring a new logo, updated visual design, and the tagline “Know better.” Assia added, “Agentic trading is accelerating, and our App Store is growing fast. We have consistently embraced technological shifts, and now we are using AI to help level the playing field for everyday investors.”

Also, check out Stock Brokers Reviews for the latest enhancements and take your trading to the next level!